While you can read a lot more about her experience on her blog, Deidre shares her thoughts on the New Exhibitors Area in a blog post:

Knowing that the guys in the next booth were newbies like me.  We both had spent time developing our products and had invested our money in something we believe in!  We were not hired to babysit our booth, rather work hard at making new contacts and beginning new relationships. We learned the ropes together!

I thought it was great to be able to extend invitations to Funeral Directors to attend the convention expo floor free of charge.  I had a few Funeral Directors attend and I know they enjoyed their time!

She also shares some things she didn’t like and hopes the NFDA will work on.

Read the full story on her blog, Final Reflections.